Southern Comfort
taking southern barbecue and adding some heat.
The Challenge
Southern Comfort is a small restaurant located in Nashville, Tennessee. With a tagline like “BBQ for the soul,” Southern Comfort needed a menu design that spoke true to this message. With previously established content, this menu required a unique and compelling composition to draw in customers.
Client
Southern Comfort
Know-How
Adobe InDesign
Adobe Illustrator
The Outcome
Serving comfort food with a side of style, Southern Comfort’s menu is now bold, eye-catching and easy to follow with this stunning editorial layout and typographic treatment. The menu features everything from starters to desserts, along with a callout section that showcases their “classic”, crowd-favorite dishes. Wrapped in a rich deep blue with captivating red accents, the design perfectly reflects Southern Comfort’s tagline, “BBQ for the soul.” Overall, this menu brings both flavor and personality to the dining experience.
