Pouch
"big flavors for small appetites."
The Challenge
In search of branding that fit their motto “Big Flavors for Small Appetites”, Pouch came to us looking for a bold & fun brand identity, as well as packaging for their frozen GLP-1 friendly-turnovers, and a cohesive social media presence. In this collaborative client project, our team worked with two entrepreneurship students to bring Pouch to life.
Client
Pouch Food Products
Know-How
Adobe InDesign
Adobe Illustrator
Canva
The Outcome
I led the overall branding and box design, exploring bold typefaces & vibrant colors that allowed this brand image to pop against other trendy, healthy meal alternatives. My partner led the turnover sleeve design. Similarly to the box, both packaging deliverables required close attention to detail, ensuring all required legal jargon was properly included.
